Jim’s Local Market is unique. We are a full service grocery store that locates in areas larger chains will not consider. In recent years chain stores have not only grown in size, they have grown more complex. They have not only lost their neighborhood feel, they’re not even in the neighborhood. This has created a hardship on people living in these areas with limited food access. Most dramatically affected are those with financial and transportation concerns.
Recognizing this, Jim Scanlon has traded in his suit and tie for jeans and an apron. For over forty years, most recently at the senior level, he worked at global, Fortune 500, regional, family owned, and publicly traded grocery companies. Now he’s using his experience, knowledge, and resources to fill the gap.
In 2011, while serving on the Food Policy Task Force in Richmond, Virginia, Jim saw first-hand the need to improve healthy food access. This was the catalyst which launched the creation of Jim’s Local Market. His business plan calls for municipalities to prioritize the issue and provide temporary subsidies to create a sustainable business. Jim presented it to Economic Development Departments in cities that were identified as having dire food access issues. Working through the channels within the government sectors proved to be a slow process. For his plan to move forward he would need to dedicate more time to communicate his message. In 2014, Jim left his corporate vice president position and began the campaign. He shared his strategy with real estate developers and representatives from various Virginia municipalities. In October 2014, at the International Council of Shopping Centers’ annual meeting, he challenged the public sector to work with private enterprise and other community organizations. The timing was right for the City of Newport News, Virginia. Aware of their limited food access issues, they reached out and collaborated. As a result of Jim’s drive and determination his vision became a reality in May 2016 with the opening of the first Jim’s Local Market.